Are you torn between outsourcing to a design agency and building in-house designers? Some organizations have made the decision to invest in outsourcing to design agencies, while others have decided to find the right talents and have in-house designers. The decision you make solely depends on your organization’s resources, however, this article is going to focus on how outsourcing your graphic design needs to other agencies can be more practical than having in-house designers:
Access to industry expertise
Before building in-house designers, you need to have access to experts and thought leaders. Although it will be easier to create authoritative designs, design experts demand premium salaries if you want to hire them on a permanent basis. Keep in mind that you might not be able to find designers with the skills you need or those with existing knowledge and experience in your niche industry may already be taken. To attract quality in-house graphic designers you must be in a position of offering them a competitive package that includes health care, a retirement plan, vacation and sick day, and a decent work contract. It might be more affordable and a time saver to outsource work.
Work with people you can trust, it’s better to be a solo founder than to work with someone who doesn’t have integrity.
Iyin Aboyeji, Nigerian entrepreneur, co-founder of Andela, and managing director of Flutterwave.
You can manage costs
In-house designers account for the largest part of your budget. A bad hire can cost a company even more money. Plus you must spend the time recruiting, onboarding and catching the new hires up. The turnover rate could be high compared to outsourcing to design agencies. Outsourcing doesn’t require a full-time salary, benefits, and other additional overhead. When you outsource to a professional agency, at much less than the cost of one full-time designer, you can gain more project time from experts and you’re not charged for lunch breaks, travel costs or tools that are used repeatedly for other projects such as analytic subscriptions or design software.
Time
When you decide to outsource to a design agency, you save on all the time it takes to interview candidates, screen resumes and run background checks. The precious time saved can be used for other important things in the organization. If your in-house designer needs to call out from work, you may be out of luck. However, outsourcing to an agency such as ours will assure that there’s always a team member ready to pick up and fill in the blanks when the lead designer isn’t available to meet the deadline.
Access to the latest technology
Design Software and tools increase efficiency, productivity, and performance. Design agencies give you access to premium level service and software at less cost than the actual buying price because Agencies are sharing the cost for subscriptions, tools, and software amongst their other clients. It’s like having a gym membership that allows you to use more of the equipment than you would in your own home. Also, outsourcing allows designers to pick up tricks from other client projects that they could then implement into your project so that the design process is more efficient each time and streamlined.
You don’t need to train agencies
When outsourcing to design agencies, the need to train newly hired candidates does not exist. Design agencies provide unique and efficient services to the client’s satisfaction. By outsourcing to design agencies, you have the flexibility to access trained professional and the latest design technologies at a more affordable rate. Plus, if you outsource to a design agency such as Creative Repute, you’re getting specialized talent that’s carefully selected for the projects that you needs help with. We understand what questions to ask clients to get in the best direction for each unique project. Outsourcing helps in managing the cost and remaining flexible.