Marketing is the process of telling the world that you are in business simply by promoting your products and services to your selected target market. Without it, your products and services will just remain unnoticed, unsold and unused. With that said, marketing is essential for a business to succeed.
Sales is goal of marketing. However, sales are not just numbers and figures. Those were actually consumers who needed or wanted the products and services and bought those from the company. This means that market research is important in order to determine the target market and promote the products and services directly towards the group of people who might actually want or need the products and services.
Promotion is another component of marketing. It covers a wide array of strategies, gimmicks, promos, and schemes. Most of the times promotion requires a hefty amount of budget so each attempt must be carefully thought of and executed. And for every promotional effort, graphic design is always involved.
Acquisition Options There are many marketing tools to help organizations reach their target audience, so deciding where to invest your time and money isn’t a decision you take lightly. With the rapid advancement of digital technologies and their growing prevalence, […]
Our Process for Award-Winning Websites: A thoughtfully designed and developed website can greatly impact the success of a business. It acts as an online representation of the brand and can create a positive first impression for potential customers. In this […]
What is A Basic SEO Checklist? SEO, or search engine optimization, is important to incorporate in your website’s marketing plan for many reasons. The main benefit is that SEO makes your website more visible. More visibility means more traffic to […]
We live in the time of the reel, where information is delivered in 1-30 seconds, or else general interest could become lost. Content must be visually appealing and have trending music, spoken words, and captions. Reels must also be optimized […]
Whether you consider yourself a salesperson or not, it is good to know that we are constantly selling as human beings interacting in society. Selling our ideas, selling our political views, selling ourselves to the person we are dating, selling […]
If you want to earn more customers and grow your business, an impactful digital marketing campaign is a must. With the right strategy and tactics in place, you can build a strong brand and increase sales. But if you don’t […]
Text To HTML Ratio Explained Have you been working hard to get your SEO to 100% perfection? From cleaning up metadata descriptions, imagery, alt text, duplicate text, keywords, etc. The list can go ON! Then right when you think everything […]
Graphic design is one of the most important aspects of marketing strategy. It can make or break a campaign, and it’s essential for creating a strong brand presence. This is especially true for enhancing trust with your target market and […]
Nilé Livingston (she/they), Founder and CEO of Creative Repute, knows what they’re talking about in regards to digital marketing. Nilé’s professional recognition by the Philadelphia Business Journal, in addition to Creative Repute’s 2020 Silver Award in Branding from the Indigo […]
